Along this last year, in Solid Dogma, we worked on the new identity of a brand that is present in every supermarket and most Portuguese homes, Mimosa.
I was in charge of creating all the characters and illustrations that would give life to the baby and kid's product lines. Here you can see a new look for Gi, the baby giraffe, who goes on adventures with her mom and her friend Dino (Mimosa's new character).
Following a storyline that Uzina created and later animated, I designed the storyboard, defining all the visuals for the illustrated video of Gi's adventures, or the ones that she goes on in her dreams. This campaign plays on tv at night sending kids to their sweet dreams!
This project was designed at Solid Dogma studio. Mimosa brand by José Mendes.
